The High-touch Legal Services® Blog…for Startups!

© 2009-2020 Dana H. Shultz, Attorney at Law

Risk and Reward: A Personal Mini-essay

Before starting my law practice five years ago, I provided legal services in-house as VP and Legal Counsel at Visa International Service Association (now Visa, Inc.). Visa was a great place to work, and I considered myself fortunate every day that I worked there.

But now that I am removed from that experience, I realize that Visa and I were not a perfect fit. Financial services are about minimizing risk. I’m not. Although I am not foolhardy, I am willing to weigh risk vs. reward.

That’s why my clients are small, entrepreneurial companies, typically start-up or early-stage. Entrepreneurs balance risk and reward every day, making us a good fit. And that’s why my law practice gives me the greatest professional enjoyment of any position I have ever had. I consider myself even more fortunate, now.