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Venture Funding: Due Diligence is Just the Beginning

Two evenings ago, I had the pleasure of being MC for SVASE‘s East Bay Series program, Raising Money from VCs: The Insider’s Perspective.  The discussion examined how venture capitalists use the due diligence process and other tools to decide which companies they will fund.

At the end, I asked the VCs on the panel to do some simple arithmetic: Of the companies for which you begin due diligence, which portion ultimately are funded?

The answer for all four VCs: Less than 1%!

Steps for entrepreneurs seeking venture funding:

  1. Research VC firms to determine which ones (a) invest in your industry, (b) invest in businesses at your stage, and (c) invest the amount that you need.
  2. Find someone in your network who can introduce you to a partner in each firm that you identified in Step 1. (Unsolicited inquiries from strangers almost certainly will be ignored.)
  3. At the beginning of the initial meeting, focus on why there is a pressing problem for a defined set of prospective customers, and how your company is uniquely positioned to solve that problem.
  4. If you are fortunate enough that the VC firm wants to begin due diligence, realize that the odds of your being funded still are less than 1%.

Related post: Investor Due Diligence Should Go Both Ways

Photo credit: Carlos Paes via stock.xchng

This blog does not provide legal advice and does not create an attorney-client relationship. If you need legal advice, please contact a lawyer directly.

Categories: Financing, Startup
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